Advertising Leaders Join Mentorship Initiative, Marketing & Advertising News, AND BrandEquity



Industry leaders and Bricoleur Consulting, an employee recruitment and information firm for the media, digital and technology industries, have come together to launch the Leaders Mentor Leaders (LML) platform under the brand.

Leaders Mentor Leaders is an initiative that aims to support professionals in the media, digital, e-commerce and tech industries as they navigate not only towards a K-shaped recovery through the pandemic, but also in personal and professional priorities changed.

Key executives are Gergo Szanko (Senior Director – Analytics, Global Core Solutions, Essence), Sonal Patel (General Manager – Technology & Data, Southeast Asia, Quantcast), Robert Kiely (Senior Vice President, Lazada), Damien Cummings (Head of Digital Transformation), Audrey Kuah (Executive Director, Media Practice – APAC, Dentsu International), Gowthaman Ragothaman (Global Client Manager, Global Leader in WPP and Blockchain Solutions, GroupM), Sulin Tan, Joe Nguyen ( Senior Vice President – APAC, Comscore) and Vivek Kumar (Director, Strategic Marketing and Omnichannel Monetization, NTUC FairPrice Group)

Anu D’Souza, CEO of AskBricoleur-LML, said: “With the changing priorities around life and work thanks to the pandemic combined with the rapid adoption and growth of digital and technology and with new ways of working, marketers are grappling with currency. Today, individuals seek to work in a manner more aligned with their personal priorities. “

She added: “In the context of the unprecedented changes brought about by the pandemic, we have found that many professionals need a listening ear and an objective perspective on how to plan their career progression. “

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